LINCOLN PARK ZOO

One of the last free-admission zoos in the United States, Lincoln Park Zoo provides the highest quality animal care, education, science, and conservation programs. 

Event Network was selected as Lincoln Park Zoo’s retail partner after an extensive RFP process. We began collaborating in late 2018 to reimagine the main store and the overall retail offering. Driven by sustainability and conservation principles, we created a fully immersive shopping experience that embodies the Zoo’s unique brand character and reflects the surrounding park setting.

In the spring of 2019, we unveiled a completely redesigned store that celebrates the Zoo’s conservation mission, exhibits, events, and animals. The new store environment purposefully brings the outdoors in to seamlessly extend the Zoo experience. Guests enjoy original art pieces handcrafted from recycled materials and wonderful natural light, while an array of eco-friendly offerings and custom branded assortments tie into specific Zoo programs, such as “Yoga in the Park”. 

Our sustainable remodel at Lincoln Park Zoo won a 2020 SHOP! Award in recognition of our eco-friendly design, plastic-free environment, and minimal carbon footprint. Through its many thoughtful details and merchandising displays, the shop highlights ways individuals and communities can take action to preserve our natural habitat, and it inspires guests to make environmentally responsible choices.